2022 KPMG U.S. Technology Survey Report
Tech maturity leaps forward as enterprises navigate uncertainty
To compete in this new reality, businesses will need to rethink customer experience in a connected and digital world. Every part of the marketing, sales and servicing journey counts. The overall experience will decide if a customer is going to choose your product or service, purchase it again or recommend it to a friend.
At KPMG, we combine our expertise in financial analysis with a research-based understanding of customers to help you develop a customer experience strategy that drives financial performance.
Today’s customer is less predictable than ever. How will you connect with the future customer?
Jason Galloway
Principal, US Customer Advisory COE Lead and US Customer Advisory Leader, Commercial Industries, KPMG US
Jason Galloway
Principal, US Customer Advisory COE Lead and US Customer Advisory Leader, Commercial Industries, KPMG US
