Real-time interactions and orchestration can drive better member engagement
The healthcare industry has a customer experience problem. Members expect healthcare organizations - from insurance providers to pharmacy benefit managers (PBMs) - to engage with them in real-time to provide a personalized and seamless experience. To keep up, the healthcare industry must become more consumer driven.
Access to key member behavior insights is critical to enable personalized, meaningful, and successful communication strategies.
Ryan Doubet
Managing Director, Customer Advisory, KPMG US
KPMG Customer Advisory helps some of the world's leading marketing, sales, and service professionals make the right investments that deliver meaningful, sustained growth. At every step, we deliver insights that help you make decisions with precision and confidence. Together, we’ll turn opportunities into tangible, transformative results. Let’s start the conversation.
Real-time interactions and orchestration can drive better member engagement