Consumer spending slingshots as retail sales surge

Scott Rankin and Ken Kim discuss growth opportunities and strategies for the Consumer & Retail industry based on March retail sales data.

Scott Rankin

Scott Rankin

US Strategy Service Line Leader, Deal Advisory & Strategy, KPMG LLP

+1 617-988-1474

Kenneth Kim

Kenneth Kim

Senior Economist, KPMG US

+1 212-954-6144

With March retail sales numbers coming in strong—up 9.8 percent from February, what does this mean long term for consumer spending patterns and what can businesses do to capture the surge in consumption over the summer months?

Learn in this podcast what opportunities lie ahead for your organization and the key strategies you can implement to adapt and grow in this changed business landscape. Key takeways for consumer and retail organizations include:

  • Cross-channel becomes even more critical to growth as online sales continue to lead the charge at an accelerated rate.
  • As vaccinations ramp up, the fear of going out—FOGO is being replaced with FOMO—the fear of missing out with consumers returning to restaurants, bars, entertainment venues, and travel.
  • Growth in demand requires strategic supply chain optimization to ensure the right products are in the right place at the right time. 
  • With a surge in retail spending, workforce depth will be necessary to meet the anticipated demand and provide a great customer experience.

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