U.S. residents are accustomed to receiving massive volumes of spam emails that they just consider it part of the American consumer experience. Indeed, this is an example of consumerism in the US having more importance than individual privacy
But as of July 1, 2020, it will be a whole new ball game. Because that’s the day that California Consumer Privacy Act (CCPA) rules and regulations will go into effect.
So, what will the CCPA’s early days look like? Europe’s General Data Protection Regulation (GDPR), which went into effect on May 25, 2018, provides great comparisons.
During this podcast, Steve Stein, co-lead of KPMG’s U.S. Information Governance and Privacy practice, sat down with Austyn McLoughlin, a director in the firm’s Cyber Security group and an Irish expat now living in the U.S., to look at the CCPA through a GDPR lens. Topics they discussed include: