Optimize sales and marketing budget to maximize revenue

Strategic sales and marketing investments can maximize front-office value, drive new revenue streams, and amplify performance


Do more than cut sales and marketing budgets. Drive new revenue by applying cost efficient growth strategies

In the face of ongoing disruptions, marketing and sales leaders recognize the need to find creative ways to justify budgets and drive revenue.

They’re rethinking connections across functions, workflows, and platforms. They’re examining data siloes and missing insights. And they’re shaping marketing and sales strategies around today’s agenda and tomorrow’s opportunities.

With the right data-driven insights, CMOs, CSOs, and other sales and marketing leaders can maximize efficiency. Uncover new revenue streams. And forge new paths to managing costs and optimizing spend.

KPMG Customer Advisory helps some of the world's leading marketing, sales, and service professionals make investments that ignite sustained growth. We excel at creating solutions for teams to achieve visibility over marketing and sales spend through real-time data. Leveraging these insights, clients can make quick, informed decisions to optimize efficiency and limit waste. At every step, we deliver actionable insights that help sales and marketing leaders make decisions with precision and confidence. 

KPMG Customer Advisory helps leaders optimize resources, streamline business processes, and create strategies that amplify revenue resilience. We invite you to start a conversation with us today and unlock your organization’s full potential.


Move customers with new perspectives. Create an extensible architecture for robust, cost-efficient growth built on customer value

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Contact Us

Jason Galloway

Jason Galloway

Principal, US Customer Advisory COE Lead and US Customer Advisory Leader, Commercial Industries, KPMG US

+1 636-614-4250
Scott Lieberman

Scott Lieberman

Principal, US Customer Advisory Leader, Financial Services, KPMG US

+1 212-954-5887
David Klimek

David Klimek

Principal, US Customer Advisory Leader, Healthcare and Government, KPMG US

+1 703-286-8678