Media CIO priorities in the new reality

As a sector best described by its sub-sectors of broadcast, digital, games, movies and music, the media industry overall continues to experience high-growth. With the COVID-19 pandemic prompting lockdowns around the world, and with many people still spending much more time at home than before, demand for digital media and gaming soared. 

But that has not come without challenges. In an age where it is all about engaging users and the consumer’s rising expectations of media on demand, the imperative is to keep finding new ways to deliver relevant, fresh content and personalized customer experience based on data insights and speed to react to shifting interests and trends.

In this Media report, we share how being a digital leader differentiates you from your industry peers. We also compare survey results for Media to overall results in these key areas:

• board priorities and investment 
• strategy and operating model
• delivering value at speed
• people and culture
• the rise of cyber
• analytics and insight.