Most companies responded admirably to the COVID-19 storm, taking quick and effective action to keep their employees safe, manage liquidity, and mitigate disruptions. That, however, may turn out to be the easy part.
The lockdown not only accelerated trends that had already been gathering force—such as the shift to e-commerce and the digitization of the economy—but also revealed glaring weaknesses in the super-lean, just-in-time, operating models that companies have been perfecting for the last two decades. A new KPMG report, From lockdown to a new reality, discusses how CEOs can manage through the emerging complexity and uncertainty, and still find opportunities—by employing a more sophisticated, ready-for-the-next-surprise managerial toolkit.