

Cryptocurrency, digital assets and blockchain technology
We know crypto. Our insights and solutions can help you strategize for the Web3 future.
Video transcript
VO: A U.K. company is tracking 2.5 million diamonds using blockchain, so consumers can trust where they came from.
Tegan Keele soundbite: It’s just one of a growing wave of companies using blockchain to track something of value. We’re seeing it with data, produce, and pharmaceuticals.
VO: But companies should consider three key factors before applying blockchain.
Tegan Keele soundbite: Make sure you're driving trust, transparency and auditability of the supply chain. All of those are critical for blockchain to make sense.
Created in partnership with Bloomberg Media Group.