Keys to leading consumer data and information practices
Companies rich in consumer personal data thrive on the power of data analysis to enhance the customer experience, streamline operations, and redefine markets. They face, however, growing global and jurisdictional pressures to protect data security, privacy rights, law enforcement standards, and fair and reputable business operations.
KPMG’s new paper, Data rich governance, discusses keys to leading consumer data and information practices along with actions organizations can take to strengthen their processes.
High-profile data breach and data sharing incidents along with legislative and regulatory initiatives such as the EU’s GDPR have raised awareness of data privacy and security on a global scale, making it a top priority for firms across multiple industries.