Is it zero hour for consumer packaged goods companies?
Is it zero hour for consumer packaged goods companies?
Insight

Is it zero hour for consumer packaged goods companies?

A look at the changing landscape of direct-to-consumer

Today, consumer packaged goods companies must adapt in a world where the traditional business model linking manufacturers, retailers and consumers is finished. This paper highlights the key industry disruptors, lessons learned from early leaders and a quick guide to an approach for CPG companies evaluating the journey.

Is is zero hour for consumer packaged goods companies?
A look at the changing landscape of direct-to-consumer.